AI tools

AI tools worth their subscription

The big general assistants already cover a lot. The tools below go further on one specific job: writing, video, voice-over.

ChatGPT, Claude and Gemini all offer a free tier. Try it for a few weeks before upgrading: it is often enough.

Specialized tools

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Writing

Write short copy, emails and posts in seconds on a small budget.

Marketing

Built for marketing teams: brand voice, campaigns, long-form content.

Video

Create videos with an AI presenter, no camera or studio needed.

Voice

Natural voice-overs and dubbing in dozens of languages.